We can see you coming!

You often don't, and that's fine. A rough rule: if you're still proving anyone wants this, you're in Traction. If it works but nothing is consistent, that's Momentum. If it's consistent but you look like everyone else, Advantage. If it's working here and you want it working somewhere else, Expansion. We'll confirm it properly in the diagnostic.

Both. Traction and Expansion work tends to be project-shaped with a clear finish line. Momentum is ongoing by definition and usually runs as a monthly retainer. Advantage sits in between — often a fixed quarter with an experiment cadence inside it.

That's most of our engagements. We slot in alongside internal teams as the execution capacity they're missing — usually motion, web or production — rather than replacing anyone. We'll agree exactly who owns what in week one so there's no quiet overlap.

Branding sits inside the Momentum phase for us: website design and ongoing management, motion graphic animation, social and content production, and the brand system that keeps all of it coherent. If you need identity built from scratch rather than executed, say so in your brief — it's a different scope.

Usually two to three weeks from signed scope, sometimes sooner. Because we cap intake at four brands a quarter, that date is real rather than aspirational. If we can't hit what you need, we'll say so in the first conversation.